It’s really hard to keep up with blogging these days, no thanks to Twitter and my school projects! But nonetheless, I’m armed with a whole load of photos edited and ready to post up here! I’ll continue to blog about my time in UK (in case you are wondering, yes I’m back in Sunny island already!) in the next few blog posts, but for now, here’s the project that I’ve been working on for the past couple of months.

Well technically, it didn’t take THAT long because the bulk of it was rushed within the week I was back here in Singapore. The ideas and concept are the ones that were going back and forth during the entire time.

My little “exhibition” corner looks as simple as it gets; no rah-rah, no fanciful but frivolous decoration. The only thing I can complain about is the stupid distracting pink door in my corner!

A little more about the project: It revolves around this tagline – “Fame is the optical illusion of society.”

YouTube link: http://www.youtube.com/embed/7_RUwVVabWU

It is a comment on society being conditioned to worship fame and celebrity status. Using the metaphor of natural disasters being the adverse effect of stardom, it highlights the downhill that stardom can potentially bring to people. Hence the title, “Heyday/Mayday”.

And as the tagline suggests, I get to play with optical illusions to create this work. Pretty cool stuff that came up in my research but eventually it was a headache to look at all those mind-warping images all day long!

The main bulk of the optical illusion that I utilised is ambiguous imagery. Can you tell which celebrity is hidden in the images?


“Cobainami” – Grunge legend or a lethal wave?


“Monroenado” – Pop culture icon or a deadly swirl?


“Jackruption” – King of pop or a terrifying spill?

If you’ve been following me on Twitter, you would have seen my rant when I did the paper cut! It was driving me crazy to finish within a few days!

The last leg of the installation work was to make this reverspective optical illusion:


The mind-boggling perspective illusion can be seen via the video above! Check it out if you haven’t!

Also, I added in an interactive aspect to the work with the use of QR codes!

So when anyone uses a smartphone with QR code scanner apps to scan the codes at the end of the “tunnels”, they’ll get brief information on the hidden celebrities in the ambiguous images! COOL RIGHT! :P

Anyhoo, I have yet to receive my grade for this project. Though all of us in class somehow have a hunch that we all did badly for the assignment! :( Fingers crossed!

5 Comments
  1. Esther on November 28, 2010:

    I really love the stuff featured here. Fascinated. I would never be able to think of such stuff and execute it. You are really an art talent jayden!!

  2. Jayden on November 28, 2010:

    Awww thank you Esther! :)

  3. wen on November 29, 2010:

    wowwwwwwwwwwwwwwwwwwwwww your work can be in one of those movies where the female lead is visiting an art exhibition and she sees something she likes. the male lead buys it for her and unveils it when she walks into her room..

    *sigh

  4. Trev. on November 30, 2010:

    You’re genius! damn nice and tough work up there! Keep rockin’!

  5. Jayden on December 2, 2010:

    @huiwen what a weird comment!! LOL

    @trev thanks dude :)

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